Here are the Celebrity Big Brother viewing figures for Channel 5, and it appears 'so far so good' for the new Big Brother home.
Day 2 (Fri 19 Aug 2011) - Celebrity Big Brother 3.22m (14.8%) beating all the major channels, apart from BBC 1. Celebrity Big Brother's Bit On The Side 676,000 (6.4%) between 11pm and midnight. Overall Channel 5 claimed third place primetime TV (8.4%)- ahead of both Channel 4 (5.8% includ +1) and BBC 2 (6.9%).
Day 3 (Sat 20 Aug 2011) - While ITV launched the new series of X Factor with 10.5m viewers, Channel 5 still maintained 2.74m (12%). Channel 5 beat Channel 4 once again in the primetime audience slot, a rare position that is becoming more the norm during Celebrity Big Brother - it seems C5 had picked a winner at last!
Day 4 (Sun 21 Aug 2011) - Celebrity Big Brother still maintained 2.15m (11.8%) in the 10pm hour, as viewers began to see tensions rise in the house following Kerry Katona's nominations for Bobby and Sally.
*BB official website: www.channel5.com/bigbrother
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